HEAR FROM SOME OF OUR LEADING FRANCHISEES

RIO & SEAN - POWER RANCH, USA

Q: What made you want to franchise a Yard Gym and how did you get involved with the brand? 
A: Sean first discovered The Yard after following Cory G. on Instagram. The video that caught his eye showed Cory and Dan running along a road in the Western Australian outback, which sparked a deeper look into TYG. After two weeks, he was intrigued and mentioned the idea of franchising a gym to Rio. Things moved quickly from there - two weeks later they were in San Diego for VIP Week, and the rest is history.

Q: After being part of The Yard Gym, what do you see as our biggest point of difference in the industry? 
A: The intentional approach to everything from day 1 - the programming, aesthetics, exceptional standards of coaching and delivery of the workouts. Marketing, socials and consistency throughout the network also support and play a major role in differentiating us from the competition.

With all that said, and having only been open for 11 weeks, the biggest point of difference is the “Community” aspect - the feeling of being part of something special within the community of franchisees, not just here in the US but around the world. We’re connected with studios in New Zealand, several of the Australian locations, Canada and many of those in the US as well.

Q: What are your favourite things about owning a Yard Gym and being part of the TYG community?
There are so many things we love about owning a Yard Gym, but three stand out. First, the impact we see on our members’ lives - it’s incredible to witness their results and hear their feedback. It’s proof that the programming works and will continue to work, giving the brand longevity in a competitive industry.

Second, the community - both our members and the broader Yard Gym network. From day one, it’s been amazing to see how naturally members connect and support one another, and how welcoming the franchisee and HQ community has been to us as new owners. That sense of family and shared purpose makes being part of this brand so special.

Third, the support and leadership from the HQ team. From induction to ongoing guidance, the dedication of everyone - from Dan and Tiarne to the training and network teams - has set us up for success and made us feel truly part of the Yard Gym family. Knowing we have that foundation makes us confident and excited for the future of our gym and the brand as a whole. We’d be remiss if we didn’t call some very special people at HQ who were critical to assisting us along the way - starting with Cory and Carl in the early stages, to Jenna, Tommy, Big Red, Ally, Nat, Mel, and Madi. We would not be where we are today without the support of this family. Special thanks to you all.